In The Sharing Economy, It’s All About Trust
It’s old-fashioned to own everything yourself!
We are now living in the sharing economy. Thanks to the Internet and especially the social web, we can now share almost anything we own with anybody in the world (or at least in the neighborhood). You can share your home with Airbnb, your car with Getaround, your taxi ride with Ecolane, your start-up investments with Venture Bonsai and many other things with numerous other services.
The challenge that worries everyone in the sharing world, of course, is trust. It’s one thing to believe that you will get whatever you bought in the Internet. It’s another to let a stranger sleep in your home or borrow your car. In order to overcome this problem each service such as Airbnb require users to create profiles and one way or another earn trust from the other users. The problem is that after… Continue reading
For Businesses, Social Media is to Make More Money
I’ve been listening to Internet Business Mastery podcasts for more than a year. It’s length (typically 40 minutes) fits nicely my jogging schedule. Quite often I actually get motivated to go running just to get time to listen to these quite motivating podcasts, from an entreprenerial perspective that is.
Today, while walking from work to home, I listened to the Episode 101 (transcript).
The interesting point was about using social media for your business.
“…people have bought into what I consider to be the single biggest issue with social media and that is there are a number of trainers out there who have been telling everyone that social media is primarily for building relationships. And what they’re telling them is that social media can’t be used for making money and in reality it’s exactly the opposite when you think about it.”
So businesses should use social media (Twitter,… Continue reading